Troubled Vietnamese lender DongA Financial institution has formally rebranded as Vikki Digital Financial institution.
The title change, permitted by the State Financial institution of Vietnam, took impact on 15 February 2025.
The financial institution, now working as Vikki Digital Financial institution Restricted, has additionally up to date its headquarters deal with to 72 Ly Thuong Kiet, Hanoi.
Alongside the rebrand, its web site has been modified, and its digital banking apps have been renamed to Vikki Web Banking, Vikki DAB, and Vikki Mushy OPT to replicate the brand new id.
The transition doesn’t have an effect on buyer rights or ongoing transactions, based on the financial institution.
The rebranding follows HDBank’s acquisition of DongA Financial institution underneath the State Financial institution of Vietnam’s banking sector restructuring plan.
The initiative, which additionally noticed VPBank take over GPBank, goals to stabilise the nation’s monetary system by absorbing weaker lenders into stronger establishments.
HDBank has stated the acquisition will assist increase its operations, strengthen lending, and introduce new enterprise fashions.
The financial institution has obtained assurances of regulatory assist to make sure a easy transition.
To mark the change, Vikki Digital Financial institution has launched promotional campaigns and unveiled a refreshed look throughout its 212 transaction factors.
It goals to place itself as a digital-first financial institution whereas sustaining a bodily presence, providing built-in monetary companies that mix superior know-how with conventional banking infrastructure.
Vikki Digital Financial institution has additionally reaffirmed its dedication to bettering monetary entry, persevering with initiatives began underneath DongA Financial institution to serve underserved communities.
