It’s time to interrupt up with social and concentrate on methods you truly take pleasure in.
Early in my entrepreneurial journey, I centered virtually totally on social media to market my enterprise. On the time, I believed it will be a simple approach to get my message out and entice shoppers.
Boy, was I flawed!
Whereas creating Instagram posts, tales, and IGTV movies (Reels weren’t a factor but) was comparatively straightforward, they didn’t result in consults or shoppers.
And I wasted my valuable time creating content material for a advertising and marketing channel that simply wasn’t fitted to me. I like to inform tales and might be long-winded, so short-form content material is difficult for me to create.
This false impression that social media is a simple approach to develop what you are promoting has repeated itself within the girls I’ve coached.
Usually, most need to attempt social media till they notice it’s not doing something for them. Social platforms are oversaturated; you need to depend on the algorithm to point out your content material to your followers, and it’s exhausting to face out amongst a sea {of professional} creators.
