At GeoPoll, we’re proud to have partnered with the United Nations Improvement Programme (UNDP), Browning Environmental Communications, and the College of Oxford to conduct the 2024 Peoples’ Local weather Vote – the world’s largest standalone public opinion survey on local weather change. This 12 months’s survey reached an unprecedented scale, protecting 77 international locations and representing 87 p.c of the worldwide inhabitants.
Concerning the 2024 Peoples’ Local weather Vote
Launched in 2021, the Peoples’ Local weather Vote permits folks to voice their issues about local weather change to world leaders. The 2024 version is the biggest to this point, that includes 15 questions designed to seize the influence of local weather change on every day lives, perceptions of its dealing with, and desired actions from leaders. This 12 months’s survey expanded to areas beforehand unrepresented, making its findings much more vital.
Obtain the total report from the UNDP web site or work together with the findings on the Folks’s Local weather Vote web site.
Methodology
Conducting a survey of this magnitude required an revolutionary strategy. GeoPoll utilized Pc-Assisted Phone Interviewing (CATI) to succeed in various populations globally. The standardized CATI strategy ensured consistency and accuracy, providing a number of benefits:
CATI Standardization: Utilizing CATI completely allowed us to take care of excessive requirements throughout all areas. Interviewers have been skilled to observe a constant protocol, making certain uniform knowledge assortment and comparable outcomes throughout international locations. This methodology enabled interviewers to make clear questions, probe for detailed responses, and tackle any misunderstandings in real-time. The GeoPoll CATI platform additionally has varied automated and handbook high quality checks to make sure that all the info was precisely captured.
Sampling and Attain: Stratified sampling and quota administration for illustration throughout demographics and areas. Coupled with broad protection of varied demographic teams and knowledge weighting, this ensured the survey precisely mirrored every nation’s inhabitants.
Language Variety: To make sure inclusivity and accuracy, the survey was administered in 87 languages utilizing precisely translated questionnaires and the GeoPoll Utility’s multilingual options.
Excessive-Quantity Knowledge Assortment: The information assortment course of concerned making 1.9 million calls, leading to 73,765 accomplished interviews. Our platform needed to be custom-made to deal with this huge quantity of knowledge inside a short while effectively, demonstrating our built-in platform’s flexibility to accommodate any quantity of knowledge necessities. We made 1.9 million calls, leading to 73,765 accomplished interviews, demonstrating our platform’s flexibility.
The CATI methodology was integral to making sure that the 2024 Peoples’ Local weather Vote was in a position to collect in-depth, correct knowledge from respondents world wide and seize the feelings of all demographics regardless of web connectivity, literacy ranges, and different impediments.
Overcoming Challenges
Executing a survey of this magnitude offered a number of challenges that have been addressed with revolutionary options:
Random Digit Dialing (RDD): To succeed in a large and consultant pattern, we utilized RDD which concerned utilizing present databases and layering extra randomization strategies to make sure broad protection .
Quota Administration: Guaranteeing demographic illustration required meticulous quota administration. We intently monitored quotas for varied demographic teams, adjusting our sampling methods in real-time to fill gaps and keep away from over-representation. This strategy was notably essential in international locations with various and dispersed populations .
Dealing with Non-Response and Incomplete Knowledge: We employed subtle weighting strategies to align the info with identified inhabitants traits akin to age, gender, and academic attainment to deal with non-response points.
Response Price Administration: We achieved a 6.8 p.c response fee, from over over 1.9 million calls utilizing call-back scheduling and localized name heart help. For hard-to-reach teams, we used a within-household choice from an RDD name, asking the individual referred to as to go the telephone to the required group at that family if current.
Translation High quality: Guaranteeing the accuracy and equivalence of survey questions throughout totally different languages and cultures was essential. We carried out a double translation course of with reconciliation, adopted by a number of layers of assessment, to take care of the integrity and readability of the questions throughout all 87 languages used within the survey.
The Backside-line
The profitable execution of the 2024 Peoples’ Local weather Vote is a testomony to GeoPoll’s experience in large-scale survey administration. Our skill to innovate and adapt in difficult environments showcases our dedication to delivering correct and significant knowledge.
GeoPoll is immensely proud to have performed a central and influential function in such a mission that has set a benchmark for public opinion surveys on local weather change. Capturing a complete and correct account of world attitudes in direction of local weather change is a giant step in direction of empowering world leaders and populations with essential insights required to successfully tackle some of the essential problems with our time. We imagine the survey might be instrumental in elevating consciousness, driving knowledgeable policymaking, and finally contributing to international efforts to fight local weather change and safe a greater future for our planet.
For extra detailed insights and full methodology, you’ll be able to entry the total report right here.
