Key Takeaways:
Franck Muller launches a limited-edition Solana watch priced at CHF 20,000 (~$24,360), with only 1,111 pieces available.Each timepiece integrates a QR-linked Solana wallet, blending luxury horology with on-chain identity.Owners gain exclusive access to private events, early product drops, and curated blockchain experiences.
Franck Muller, the Swiss luxury watchmaker famed for bold designs and mechanical prowess, has entered the Web3 arena—this time with Solana on its dial and a digital wallet in its code. The newly launched Franck Muller x Solana Limited Edition is not just a high-end watch—it’s a wearable gateway to blockchain identity and decentralized exclusivity.
The Franck Muller x Solana timepiece isn’t just a watch. It’s a symbol of identity, ownership – and a tribute to the @solana community.
Swiss automatic movement: Caliber FM 300Case 41mmScratch Resistant Anti-Reflective Sapphire Crystal Glass
Rubber band, available in white,… pic.twitter.com/4CWTYw62Oa
— Franck Muller Encrypto (@FranckMullerLab) May 25, 2025
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A $24K Statement Piece for Web3 Natives
This CHF 20,000 ($24,360) timepiece is more than a collector’s item—it’s a declaration of allegiance to the future of finance and technology. Encased in 41mm stainless steel with spectracoat and protected by scratch-resistant sapphire crystal, the watch is driven by the Swiss automatic Caliber FM 300 movement.
But it’s what lies beyond the dial that has the crypto world buzzing.
The watch face includes a custom QR code that links directly to the owner’s personal Solana wallet—a feature that turns this luxury timepiece into a secure, self-sovereign digital identity. Your watch is now your wallet, your keys, and your data—entirely under your control.
Limited to 1,111 Units: Exclusivity Meets Utility
A Collector’s Dream with Real Utility
Only 1,111 units of the Franck Muller Solana watch will ever exist. Each piece is individually numbered and ties directly to a unique Solana wallet address. The wallet information is embedded privately and securely in the watch, ensuring a seamless fusion between physical luxury and digital identity.
In addition to its striking aesthetics, owners can unlock:
Early access to Web3 product dropsCurated on-chain experiencesInvitations to private, crypto-native events
This makes the watch not only a statement of taste, but also a passport to an exclusive Web3 lifestyle.
Solana + Swiss Craftsmanship: Why It Matters
This isn’t Franck Muller’s first time with crypto; the brand has played around with Bitcoin before. But this is a whole new level of blockchain integration. Solana is becoming the chain of choice for popular consumer products and decentralized identification solutions because it is fast, cheap, and can grow.
Franck Muller isn’t just selling a flashy premium item with this partnership. It’s giving:
Proof of ownership directly on-chainAuthenticity verification for collectors and tradersA wearable tokenized experience backed by Solana’s infrastructure
This launch comes at a time when luxury brands across fashion, art, and jewelry are rapidly experimenting with phygital assets—items that bridge the physical and digital worlds.
Read More: Solana Gains Momentum at $145 — What it Means for SOLX and the Future of Layer-2 Crypto Presales
What You Actually Get
FeatureDetailsCase MaterialStainless steel with spectracoatGlassSapphire crystal, anti-reflective, scratch-proofMovementSwiss automatic, Caliber FM 300Case Size41mmWater Resistance3 ATM (30 meters)Band ColorsWhite, purple, or turquoise rubberClaspButterfly deployment claspWallet FunctionalityQR-linked Solana wallet, embedded addressEdition Limit1,111 numbered pieces
Crypto-Luxury Trend Accelerates
This release is part of a broader trend where luxury intersects with blockchain. From Tag Heuer integrating NFT display functions to Louis Vuitton’s Aura blockchain for provenance, luxury brands are rethinking how their products function in a tokenized world.
What sets the Franck Muller x Solana watch apart is its all-in-one integration of elegance, identity, and utility—offering not just access to Web3 but a new way of wearing your wallet.
And for collectors? This isn’t just a watch. It’s a piece of blockchain history.
